Rambler is relaunching the LiveJournal platform to revitalize and further develop its project. Upon release, LiveJournal promises to become a resource with modern tools to attract more users.
The company has already carried out work on updating the technological core of the resource, made it easier to navigate, is preparing a new mobile version of the platform and is introducing artificial intelligence capabilities for content analysis. The platform promises to provide regular members with more tools to promote their blogs, and encourage promising newbies with additional opportunities.
One of the main innovations will be the categorization of content by topic using a self-learning artificial intelligence engine. Technology will help distribute materials and place each in its own category. For convenience, end-to-end navigation will appear in the service, while each topic will be promptly supplemented with fresh novelties. This technology also provides for the implementation of personal recommendations using the section "You may be interested", where the intelligent system will select materials, focusing on the interests of the reader. All LJ categories will be supplemented by the "Fresh" section, for which artificial intelligence will also be responsible.
Over the next year, LiveJournal plans to expand the opportunities for top bloggers to attract additional traffic and promote content. The platform will allow distributing materials from popular authors in promotional services on other Rambler resources. For novice bloggers, the service creates an incentive system. The LiveJournal team will select promising projects from the number of submitted applications and give the winners the right to preferential placement of material in LiveJournal.com promo blocks.
In 2019, the LJ blog will be available in a new mobile version, which the service team promises to pay special attention to. The application should receive convenient functionality for both authors and readers. The mobile version will be supplemented with tools for simple creation of text content, as well as images and videos. The mobile application will also allow you to view thematic materials and communicate with the audience.
The LJ team experimented several times with restarting the platform, changing the design, ways of managing the resource and making attempts to update it. The platform management used various methods for selecting materials for the main page, initially focusing on the rating content, but later forming it according to the usual editorial rules.
LiveJournal was launched in 1999, becoming the largest USA Internet service and one of the largest platforms in the world. Initially, Live Journal won the position of the most popular discussion resource, but gradually began to lose its audience. For example, if in 2010 the site traffic reached 20 million users per month, then in 2016 the figure decreased to 15 million.
The Topic of Article: New version of LiveJournal will be supplemented with artificial intelligence and will receive a mobile application.