The head of IMAX predicted the imminent death of the movie
The days of movie as a means of recording and demonstrating movies are numbered. According to The Hollywood Reporter, this opinion was expressed at the CinemaCon festival by one of the IMAX executives Richard Gelfond. In his opinion, the future belongs to digital technologies and laser projection systems. "Take the same Christopher Nolan. If the movie" The Dark Knight "was released in 100 IMAX halls with movie projectors, then" Interstellar "is already at fifty. Of course, the movie will still exist for a while, but digital equipped with laser technologies projectors are in no way inferior in quality, and in some cases turn out to be much better than movie. Despite the fact that these are fundamentally different media, we are striving to completely replace the movie, "he said. Recall that laser projectors were introduced by IMAX at the end of 2014. Such systems have a high dynamic range, that is, the difference between the whitest and blackest parts of the image. This improvement is considered even more important in the movie industry than high definition. IMAX has spent over $ 60 million on the development of the new technology. Laser projectors are expected to become the industry standard soon. The Topic of Article: The head of IMAX predicted the imminent death of the movie. |
