Netflix clarified when TV addiction began
Streaming service Netflix has released data showing which episode of the TV series "hooks" the viewer and makes him watch the entire season of the show. This is reported by The Hollywood Reporter. As it turned out, the pilot is not a key episode that creates addiction among fans of the TV format – in fact, this is the second or third, and sometimes even the eighth episode. Netflix analyzed global streaming data from the first seasons of various shows to determine the "iconic" episode. In other words, what particular episode in the overwhelming majority of cases became a turning point and "forced" the viewer to continue watching. The data shows that seventy percent of viewers who are hooked on the "iconic" episode they are watching the first season. So, "Scandal" "hooked" the audience already on the second episode, while love for Frank Underwood (Kevin Spacey) woke up in the third episode of "House of Cards". And it was after the eighth episode that Netflix subscribers finally and irrevocably "got hooked" on the comedy "How I Met Your Mother." The streaming service analyzed the data of its subscribers from the USA, UK, Brazil, Belgium, Canada, Denmark, Finland , France, Germany, Ireland, the Netherlands, Norway, Sweden, Australia and New Zealand. As it turned out, Australian and New Zealand viewers "get hooked" on this or that show, as a rule, two episodes later than viewers in other countries. In the same time, Danes' interest wakes up one episode earlier than the overwhelming majority of fans of series in other countries. France fell in love with "How I Met Your Mother" literally at first sight, while Germany was inflamed with feelings for "Arrow". "The significance of the pilot scheduled for a traditional channel in prime time is greatly exaggerated - Ted Sarandos, head of Netflix's programming department, said in a statement. “According to our research, which involved more than 20 shows in 16 markets, it can be seen that no TV series" hooked "the viewer from the very first episode. that our policy is to allow subscribers to watch the entire season - is correct. " List of shows that participated in the study, with an indication of the "landmark" episode: 1. "Arrow" Episode 8 2. Bates Motel Episode 2 3. Better Call Saul Episode 4 4. "Pedigree" Episode 4 5. BoJack Horseman, episode 5 6. "Breaking Bad" Episode 2 7. "Daredevil" episode 5 8. "Dexter's Justice" episode 3 9. "Gossip Girl" Episode 3 10. "Grace and Frankie" episode 4 11. "How I Met Your Mother", episode 8 12. "House of Cards" Episode 3 13. "Mad Men" episode 6 14. "Marco Polo" episode 3 15. Orange Is the New Black Episode 3 16. "Once upon a time", episode 6 17. "Pretty Little Liars" Episode 4 18. "Scandal", episode 2 19. "The Eighth Sense", episode 3 20. "Sons of Anarchy", episode 2 21. "Force Majeure", episode 2 22. Blacklist Episode 6 23. "Murder" Episode 2 24. "The Walking Dead" episode 2 25. "Unyielding Kimmy Schmidt" Episode 4 The Topic of Article: Netflix clarified when TV addiction began. |
