Men are more likely to watch trailers on mobile
Men are much more likely to use mobile devices to watch movie trailers and find suitable movie theater sessions. According to The Hollywood Reporter, this is evidenced by the results of a study conducted by the Interactive Advertising Bureau and InMobi. It turned out that 40 percent of the stronger sex viewers prefer to watch videos on devices controlled by operating theaters. Android and iOS systems. Among the fairer sex, only 27 percent follow this example. In addition, 71 percent of men use mobile applications to choose a movie to watch, while for women this figure reaches 69 percent. 38 percent of men and 33 percent of women prefer to get their opinion on movie projects on social networks. The Topic of Article: Men are more likely to watch trailers on mobile. |
