Walt Disney achieved unprecedented box office dominance
The incredible success of the Marvel comic book adaptations, as well as the impressive box office receipts of movies produced by other subsidiaries, allowed Walt Disney to achieve unprecedented dominance in the American market. According to The Hollywood Reporter building, by mid-summer its share reached 40 percent and in the long term with the release of projects such as "The Lion King", "Frozen 2" and "Star Wars 9: Skywalker. Rise "and others, may still grow significantly. However, Walt Disney's efforts alone were not enough to provide US and international rentals with sustainable growth. According to statistics, aggregate fees in North America by June 30, 2019 were 9.4 percent less than in the same period last year. and the number of tickets sold during the summer season decreased by 7.3 percent. The international box office also recorded a drop, but not so significant - about five percent. Whether the subsequent releases of the largest Hollywood studios will be able to change the situation will become clear only in the second half of this year. Recall that in 2018, North America gross was a record - over $ 11.8 billion. The Topic of Article: Walt Disney achieved unprecedented box office dominance. |
