Warner Bros. explained the name change for Birds of Prey
The Warner Bros. Studios have indeed authorized the title change for Birds of Prey: The Fabulous Story of Harley Quinn. In an interview with The Verge, an unnamed company spokesman explained this atypical decision. According to the source, this was done for the sake of search engine optimization, "to make it easier to find a movie on ticket sites." Recall that the movie was originally positioned in the American box office as "Birds of Prey And The Fantabulous Emancipation of One Harley Quinn", and after an extremely weak start was renamed "Harley Quinn: Birds of Prey" ("Harley Quinn: Birds of Prey") . In its first weekend at home, the movie adaptation of DC comics, instead of the expected 50-55 million dollars, was able to raise only slightly more than 33 million dollars, and this with an impressive number of copies, of which there were more than four thousand. It was the weakest start among any movies in the expanded DC Universe. Experts interviewed by the publication named several reasons for such a mediocre result, including poor marketing and vague trailers. In this situation, changing the name is unlikely to fix the situation. Experts interviewed by the publication named several reasons for such a mediocre result, including poor marketing and vague trailers. In this situation, changing the name is unlikely to correct the situation.Experts interviewed by the publication named several reasons for such a mediocre result, including poor marketing and vague trailers. In this situation, changing the name is unlikely to fix the situation.The Topic of Article: Warner Bros. explained the name change for Birds of Prey. |
